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RENTBRELLA x FIT
BRAND AWARENESS
FIT and our Spatial Experience Design Major collaborated with Rentbrella, a Brazilian umbrella-renting brand, to
create their first New York experience. "Under the Umbrella" is a sensory exhibition that encourages people to
live more sustainably through the use of sound, projection and large scale installations for an enhanced experience.
My group designed, fabricated, and installed a 6 foot tall peacock for the exhibition that we lovingly named.
Penelope. We utilized various tools within our school's workshop such as the CNC router, band saws and nail
guns in order to bring her to life.
Group members: Julianne Scrogham, Milagros Coria and Hillary Bell




1/6
THE PROCESS

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